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Hands Occupied

Colorful knitting, crochet, latch hook and macrame from craft book author & designer Heidi Gustad.

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The Hands Occupied Story

February 8, 2018 11 Comments

Heidi Gustad modeling her Spring Meadow Scarf knitting design.

The biggest thing I’ve learned over the years on social media, and especially as a blogger is that I’m pretty terrible at consistently opening up online. I am much better at saying things like, “Isn’t this yarn pretty?” or “Doesn’t this design look nice?” rather than speaking about myself. This week, I sat down to prep for a couple of interviews I have coming up about Hands Occupied (more on that another time), and I ended up wallering in a self-doubt and second-guessing loop for HOURS. Lucky for you, and maybe for me too, something sort of productive came out of the exercise. NOT a finished interview (because of course not), but a pretty thorough reflection on how the heck Hands Occupied came about and why. Suffice it to say, none of this was planned. 

Early Days

My grandma taught me to knit when I was an anxious 8-year-old. My left-handed mother had actually learned lefty knitting as a kid from a friend, so she sent right-handed me to her mom when I wanted to learn. Grandma is also left handed, but her only knitting instructors were righties, so she went with it, much to my personal benefit.

One of knit designer Heidi Gustad's first ever knitting projects.

One of my first-ever knitting projects in all its glory. Clearly, I’ve always loved primary colors. 

It was challenging for a third grader to understand knitting patterns, so I dabbled until high school, when I decided that knitting was something I wanted to be good at. I’d knit my way through entire library books of patterns (this was a fave) to up my skills, and since I only had a few sets of needles, I even tried knitting with chopsticks and pencils (to mixed success). I added crochet to the mix when I was 21, teaching myself in between retail shifts with YouTube, DVDs, and every single yarn-related book at my local library. With college behind me, I redirected the hours I’d previously spent studying music and telecommunication to bettering my yarn skills.

Some of Heidi Gustad's high school knitting projects.

Two of the scarves I knit from “Knit Scarves” in high school. Other than not understanding that the grey would suck with the blue, I think this was some decent work! 

Enter: Blogging

By 2010, I was looking for a new source of creative motivation, so I decided to start a blog. So many hours of my day were dedicated to combing through the internet for the latest craft patterns and tutorials, and I worshipped bloggers who made interesting, youthful, and unique projects I wasn’t necessarily seeing in magazines or books.

Some of my favorite RSS feeds to follow in 2008-2010 were: Craftzine (now just Make:), Red Handled Scissors (formerly The Zen of Making), Purl Soho, Dollar Store Crafts, Mod Podge Rocks, How About Orange, & Wild Olive.

These inspiring people made me want to be part of a creative space online in a pre-Instagram, pre-Pinterest era. When I began, I had no idea bloggers were making money blogging. I just wanted to put my stuff out there and share ideas with other folks on the internet, so I sat down, signed up for every social network around, bought a domain, and learned how to install WordPress. It was super hard starting from scratch, but as always, I liked the challenge.

The Hands Occupied Story - Heidi Gustad's original about page image.

This is the original Hands Occupied about page image from 2010. I’m dressed as bad Halloween candy and that poorly-tensioned bit of knitting is a Michigan-inspired yarn bombing project that never made the blog.

The name “Hands Occupied” was born as a nod to the fidgety beginning of my knitting journey and my still-constant need to feel like I’m accomplishing something. Here’s the thing, though. Knitting might be where this story starts and ends, but it took me five years to sort out the middle part. First off, this whole blog project was really only supposed to be a sort of journal and a place to share photos with crafty friends on the internet. But then it grew. People were sharing some of my ideas, which was a nice little bit of validation for an anxious person like myself, so I kept going. I didn’t dare post too much about knitting or crochet back then, let alone a pattern, because I felt like I was so unqualified to do so. I shared wedding DIYs, gardening projects, the occasional recipe – I really was just documenting projects as I made them. Time passed, but I was still terrified to share my knitting or crochet.

As the blog grew, my photography skills slowly improved too. Then I realized (at a blog conference no less!) that a lot of people start blogs to make money. And there are things called ad networks and influencer networks and sponsors where you can make money. So I tried it. I got a little spending money and lot of free craft supplies to play with. Side gigs as blog contributors started to come my way. But I was also working as a Librarian with underprivileged teens, so I never thought I’d want do more than have a side hustle and crafty internet friends. Then I finally got the courage to publish my first couple free knitting patterns as blog posts, and people liked them!

Knitted Faux Woven Cowl - Free Knitting Pattern at Hands Occupied

The Faux Woven Cowl, one of the first patterns published on Hands Occupied.

Leaving Librarianship

In an effort to keep this from getting too long, I’ll summarize this last bit (and refer you to this post about leaving my job last year). As a Librarian, I loved the teens I worked with, but I’d been working in public libraries for a long time and pretty much got burned out. More and more yarn work was headed my way, and I found myself wanting to say yes to more and more of it, despite the wall-to-wall workload of balancing two careers. Finally I realized one day, very clearly, that I needed to either level up as a Librarian or go all in on my knit & crochet design work. I realized that if I didn’t give this my whole self, I’d regret it forever. After getting my literal house in order (you still gotta pay that rent), I left Librarianship. It was the right call, truly. When I told my teens I was leaving the library, one particularly erudite young man said to me, “Ms. Heidi, but this means you get to do art for your job now? You’ve worked hard for that.” (Gutted, right? Statements like that are why working with teens is so incredible – teens can be very wise.) Librarianship made me a great teacher, gave me empathy, and taught me how to check all of my own privilege. I’ll never, ever regret my time in public service, but I know that design is where I’m meant to be.

Nice notes from library teens.

Give teens a pen and a whiteboard, and they can be very generous with the compliments. :)

Carving out a place in knit & crochet

And now where am I? 18 months in to my full time creative career, things are good and growing. Hands Occupied has its own online shop with new products being added each month (IOU all a post about this too), the blog is thriving, I’m regularly designing projects for knit & crochet magazines. I teach workshops and private lessons, and I host videos and design projects for various clients. There’s a clear path that I can see for my business, and I’m so excited that it involves teaching too. Giving people the gift of crafts is one of the best parts of the job, and it’s the part that’s most like my favorite parts of librarianship.

With that, we’ve arrived at the part of the Hands Occupied story that’s still being written. I’ll always be growing and evolving as a person, a blogger and a designer, but I hope sharing this story helps you if you’re finding yourself on your own weird and winding creative path. There was no direct line from learning to knit at age 8 to being the full time designer I am now at 30, and I’m sure that wherever I find myself even in one year (let alone another 20) will be anything but a straight shot as well. :)

—

Are you on a creative journey of your own? I’d love to hear about it. During the years I grappled with my career indecision, I spent many hours reading other creatives’ stories looking for real talk about what it felt like to make a change like this. I hope reading the Hands Occupied story is helpful for you. If you’ve got some questions for me, please let me know in the comments or by emailing me at heidi-at-handsoccupied-dot-com (because sometimes talking about things in a public forum is super intimidating – I totally get it). 

Filed Under: Life Tagged With: blogging, design, personal, solopreneuer

About Heidi

Heidi Gustad is a craft book author & content creator in love with primary colors & vintage vibes. She specializes in knitting, crochet, latch hook and macramé, and her first book, Latch Hook: 12 Projects for the Modern Maker, is out now!

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Comments

  1. Jaime McCorry

    February 10, 2018 at 9:17 am

    Wonderful story! Carving out a career and loving your work & being able to pay the bills at the same time makes for a great life! Congrats!

    Reply
  2. Arlene Dolan

    February 10, 2018 at 10:03 am

    Thank you for sharing, Heidi.
    As someone who chose a somewhat similar path to your own, I found your piece rather inspirational and uplifting.
    I’ve always been drawn to the creative component of knitting, cross stitch, and crochet. It makes me unique in my family, as no one else shares the same interest or passion in any area of the fiber arts.
    Knitting has been a constant, stable force in my life. It has always been there – a source of comfort, calm and endless creativity.
    Almost 4 years ago – just prior to my 50th birthday – I opened an Etsy shop selling downloadable knitting patterns.
    In reading your article, I recognize questioning one’s decision to “put all the eggs in one creative basket” is not uncommon. It doesn’t equate to failure, or the need to walk away from one’s chosen path. You’ve inspired me to expand my network, and continue to educate myself on what resources may be available to me.
    Cheers!
    Arlene

    Reply
    • Heidi

      February 11, 2018 at 12:46 pm

      I’m so glad to hear that, Arlene! What’s your shop name? I’d love to check it out.

      Reply
      • Arlene Dolan

        February 15, 2018 at 9:58 am

        Happy Thursday, Heidi!
        My Etsy shop’s name is SplitCedarSeasonals – you’re always welcome :))
        Best,
        Arlene

        Reply
  3. Idy Kiser

    February 11, 2018 at 8:26 am

    I am glad you found the courage to venture out.

    Reply
    • Heidi

      February 11, 2018 at 12:45 pm

      Me too! ;)

      Reply
  4. Abby

    February 11, 2018 at 8:28 am

    Great to hear your story! I’m a 73 year old knitter who can’t seem to ever put down the needles and love reading your blog. Thanks for sharing all you do.

    Reply
    • Heidi

      February 11, 2018 at 12:45 pm

      Thank you for reading! :)

      Reply
  5. Shirley

    February 23, 2018 at 12:38 am

    Thanks so much for sharing your story, Heidi! I just discovered Hands Occupied a little while ago, and I look forward to tuning in! Your blog is beautiful, as are your patterns, designs, and photos – it’s all the more impressive to know that the project came together organically and unplanned over time. I’m a Chicago-area knitter and crafter, and I can’t wait to read & learn more from your site. Cheers! ~ Shirley

    Reply
    • Heidi

      February 23, 2018 at 11:08 am

      Thanks for the kind words, Shirley! A bunch of us local-to-Chicago people (me & friends & other folks Ive met through blogging) do a monthly knit & crochet night at different locations around the city – the next one is in March & you should come join us if you can! :)

      Reply
      • Shirley

        February 26, 2018 at 11:36 pm

        Sounds lovely, Heidi! I’ll keep my eyes peeled for the next one. :) Happy crafting!

        Reply

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Heidi Gustad from Hands Occupied / Craft Book Author and Knitting, Crochet, Latch Hook and Macrame Designer

Hi! I’m Heidi (she/her/hers), a craft book author & pattern designer specializing in knitting, crochet, latch hook & macrame. Really anything with yarn! ❤️  My work combines vintage and modern design elements, featuring bold colors and graphic motifs.

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Craft book author & pattern designer ❤️💛💙
knitting, crochet, latch hook & macramé
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Please email for pattern support. 🧶

Heidi Gustad 🧶✂️
How to do a one-step provisional knitting cast on How to do a one-step provisional knitting cast on / a.k.a. crochet provisional cast on, scrap yarn cast on
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I read recently that tiktok and Instagram are being used as search engines more and more. 🤔 I thought since I’m going to all the work of making tutorials on YouTube, I should experiment with making a quick version of them for other platforms. There are obvious teaching limitations to vertical video, short-form content like this, but I think I covered the gist of this cast on in a minute. The YouTube version also covers how to unzip this cast on because there was time for it 👍🏻 L1nk is in my profile. 
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I’m very much looking for feedback as I continue to make instructional knitting & craft videos. Sometimes good tutorials are hard to find, and (ideally polite) feedback helps me improve. 
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#handsoccupied #provisionalcaston #knitting #knititngtutorial #knittersofinstagram #crochethook #knittingtutorial
For the first time in a long time, there’s a new For the first time in a long time, there’s a new tutorial from Hands Occupied! 🎉 The video is live on YouTube & the blog. 
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The post covers what provisional cast ons are & how they differ, and the video covers how to work a one-step provisional cast on using scrap yarn and a crochet hook. (This is a great one to save for future reference.)
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I learned several names for this method while researching this video & post. Crochet provisional cast on, one-step cast on, scrap yarn cast on - if you know even more names for this technique, please share! 
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#handsoccupied #provisionalcaston #knitting #scrapyarn #crochethook
Working on a sample for some upcoming videos. It’s an overcast day with intermittent sunshine & I have a scruffy little sidecar. 🐶 Can’t complain! 
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What’s on your needles this week? 
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Yarn: @debbieblissknits Cashmerino Aran 
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#handsoccupied #knitting #knittinglife
Peg boards and craft room organization go together Peg boards and craft room organization go together like peanut butter and jelly. So, as you can see, do latch hook tools and screwdriver organizers! 🪛 
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I think this trick translates to any tool with a thick handle, so leather working tools, punch needles, print making tools, etc. should work! What other tools am I, a needlecrafter, blanking on right now? 
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#craftorganization #handsoccupied #latchhook #latchhooking
Pegboard storage is my favorite for craft supplies Pegboard storage is my favorite for craft supplies, so getting a few hung in my new studio has been a priority. Here’s my first attempt. 🔨 
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Details: This pegboard panel is for organizing my knitting needles, latch hook tools, sewing thread, etc. It doesn’t need to hold much weight, so I didn’t anchor this into a stud - just used basic drywall anchors. I’ve also got a set of two 2’x4’ panels for another spot in my studio, and those will need a stud/more than 3 drywall anchors. Wish me luck! 
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[description: video features a woman hanging a panel of pegboard using a square dowel and drill]
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